Wilde Cosmetics GmbH was in founded in 1985 by individuals who were committed to providing quality products, delivering superior customer service, and establishing valued relationships with customers, employees, business partners and community neighbors. These guiding principles remain the foundation of LCN USA.

At LCN USA, we strive to provide the best possible experience for customers and industry partners. In addition to providing the highest level of beauty products, we differentiate ourselves through a responsive, committed and service-oriented staff of professionals. From corporate team members to trained field educators, our people provide the difference. Our individual and wholesale customers remain our top priority, and we continually aim to improve and refine the dedicated level of service that has made us an industry leader.